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FALL 2014
Copyright © 2012 Cornerstone Publishing Group, Inc.
Flexibility is one key to business success.
The degree to
which your company is willing to change, grow, bend, and adapt will determine its
ability to thrive. Change isn’t always easy, but it can pay off in the long run.
This issue of
Business Communicator
looks at several examples of flexibility, including
knowing when it’s time to expand, responding to changes in the business environment,
and recognizing marketing trends. We start on page 3 with exciting news from RTC
about
our new office in Watford City!
With the Bakken oil boom, demand for our
services grew and we needed to do the same.
On page 4, we shine the Business Spotlight on
4 Bears Business Casino and Lodge
, a
business with humble beginnings that has expanded to address customer demands. It
now features a wide variety of entertainment options, including slot machines, table
games, fine dining, concerts, promotions, and more. To stay connected and provide
visitors with the best experience possible, the business uses phone, internet, and TV
services from RTC.
Finally, the marketing landscape has changed and businesses are increasingly being
promoted by their customers. Check out page 6 for an article about
these brand
advocates
—who they are and why you should consider them part of your company.
Page 7 features another approach you may not have considered for your marketing
mix:
TV advertising.
If you think you can’t afford it, take a new look. RTC TV
advertising reaches your local market and is more affordable than ever.
Having the right technology can contribute to your company’s flexibility now and in
the future. Contact us any time to explore the options.
Sincerely,
Lisa Schenfisch
Customer Service Manager
RTC
Headquarters:
24 Main Street North
Parshall ND 58770
Monday – Friday 8:00 a.m. – 5:00 p.m.
New Town Office:
202 College Drive
New Town ND 58763
Monday – Friday 8:30 a.m. – 4:30 p.m.
Watford City Office:
601 14th St SW
Watford City ND 58854
Monday – Friday 8:30 a.m. – 4:30 p.m.
Mailing Address:
Reservation Telephone Cooperative
PO Box 68
Parshall ND 58770-0068
Business Office:
0811 (Toll-free within RTC Exchanges)
701.862.3115
1.888.862.3115
Fax: 701.862.3008
Email:
Publication Contacts:
Kristin Jaeger, Marketing Manager
Janell Lynne, Marketing Representative
CEO/General Manager:
Royce S. Aslakson
Directors & Officers:
Jeanette Hoff, President
Dennis Heer, Vice President
Jennifer Sorenson, Secretary/Treasurer
Paul Wisness, Director
Terry Wilber, Director
Marlyn Froseth, Director
Hilman Anderson, Director
Barbara Steinmetz, Director
Alicia Brenna, Attorney
RTC is an equal opportunity
employer and provider
FALL
14
Communicator
Business
